Category Archives: artbygordon

The Extraordinary Life

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What does the extraordinary life look like and how much does it cost? An easy question with too many answers and each answer is very subjective.

This is the beginning of a series on living larger and experiencing more. I plan on highlighting individuals that typify a lifestyle that defies convention. The first thing I need to do is define what that life looks like, for myself if no one else.

The first word that comes to mind, for me, is freedom. Again, what is freedom and how do we go about truly feeling its reward. I think it’s appropriate that I would start something like this on the eve of Independence Day.

I want the freedom of going places, of seeing new things and experiencing foods and cultures. I want to write, paint and photograph about the experiences and bring them to my readers with a personal perspective that they can relate to.

My first objective to this quest is seeking clarity and focus, to not only define it but to take steps that would make it possible. We are in a world that is loud, always something pressing, always useless distractions hiding our purpose.

I am in the process of learning from others who have embarked on the same journey. Experiences that others can share will allow many of the mistakes and pitfalls to possibly be avoided and it will give me the knowledge to take the next step.

Next, I believe discipline is necessary, which is strange coming from a creative mind but creativity without some sort of discipline or organization is madness. I plan on learning to be more organized, more deliberate and perhaps the creativity will follow.

I recently read 101 ways to monetize your blog and ways to increase income. I will create a long term list of goals much like a business plan.

So now you have the plan, now what? I think one of the first things is to remove the fear and doubt. Again, listening to others, learning more about the journey will instill the confidence to ignore the programmed expectations we are taught from birth. Stay tuned for the next post on Doubt!

So much to learn, So little time: 5 of 5

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Back to the original post, it takes time. There are shortcuts to find and retaining clients but there are no shortcuts to knowing them. You can’t fake relationship with a potential client, you must be there for them as they are for you.

I speak with the metaphor of a gardener and being one, it seems appropriate. Disperse seeds, don’t expect a quick pay out but realize why you are in the business in the first place, do you care about your customers?

If you don’t care about them, they will quickly not care about you and your product. I believe in laying the future, getting to know people, having more people realize you may something they need and living life with a passion that pays when others endeavors don’t

In the end, I have no doubt that I will reap the benefits of the broad garden of pictures, thoughts and ideas which will one day be book covers, stories in e-books and paintings on walls, it just takes time, did I mention it takes a lot of time.

You just need to use your time wisely. Do what you love and do it well and often and share it with as many people who care about what you are selling, the rewards will come much like the garden that grows from the seeds you planted in the spring, and it will be beautiful.

 

So you have an audience: Now what? Part 1 of a 5 part series

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Navigating a landscape, it’s okay to ask for directions.

This is an update to the article, So much to learn, so little time. I’ve learned much about the social media landscape and the hills and valleys of finding and marketing to potential clients. One thing for sure, it takes a time, lots of time.

If you expect to sell your product or service through strictly free social media, realize it will be a long road, with many highs and lows. One thing great about it, you learn so much by trying, experimenting, by failing and experimenting again.

I now realize how important it is to learn from others who have taken the path and discover some proven shortcuts. You have a finite amount of time and content and if you don’t learn how others have made it, you will spend much time learning and less time reaping the benefits.

So learn from others who have lots of followers that are attracting the same audience you seek. Ask lots of questions, take classes that have been valuable to others in your field and learn from the vast amount of experience at your finger tips.

Tomorrow’s post: A changing Landscape but still the same landscape

The Sublime Magazine article on Artbygordon

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See full issue!

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the fritillary, the hummingbird and the dragonfly

What instills peace in the creative soul. It seems it is simpler and more complex than perhaps the outside person looking in can fathom. It is not necessarily the state nor the actual meaning of an event, it is more the feeling and that moment when for some strange reason things make sense, even if for just a moment.

Let’s start off with a garden, a garden that has been a metaphor for many things in this creatives’ life. Perhaps it’s the helplessness and neediness of this particular years crop that has inspired my introspection.

We got more water than we have this year, having gotten out of a major drought, what’s new in the state of Texas. Unfortunately I think my plants have gotten spoiled as they seem more needy than they have in past years. I have always bragged that the kind of plants that I have chosen don’t need me to tend them at all, they grow, they react to the heat and they recover.

This year, the recovery has been more labored, even losing many of my prized plants that at one time in my manic state of building the perfect garden seemed to be such an important aspect and draw of my attention. Now they wither, they scream at the surface, begging for the gardener to be the gardener he professed to be.

It’s not unlike raising kids, these days my irrelevance seems to be eating me alive due to my sons metamorphosis to a full fledged teen rearing to be anywhere but with me. Luckily having raised what I profess to be a pretty special kid I have gotten to enjoy wonderful blooms of his youthful colors without him insisting I leave him alone. We watched two movies last night and again, the simplicity and perfection of that special time is just what this post is all about. Luckily I keep enough water in the house and he even carries a jug around so my lack of care and attention would never be noticed quite like the garden that screams when it has been neglected.

Being a parent, we either neglect our children or we neglect ourselves and our own identity, in this instance I think I’m the one that is shriveling up from lack of attention. I feel the garden is screaming out the state of how I feel, thirsty and missing something. The yellow leaves, the parched broken earth all seem to be signs of a lack of nourishment.

My creativity, my writing has always been my nourishment so during points of block I appear to be starving, withering in the oppressive summer of this life. Now, don’t take this like I am whining, I am the lucky one, I am so blessed but I am missing something, that solitude, the introspection seems to be what I need and nature is always the catalyst for my healing.

This point of my life seems to be the point of harvest. The fruits of seventeen years of labor are coming to be more amazing than I could ever even have imagined. Now there is sadness in this beauty of success, just like the emotion you feel at a graduation or a wedding-it is the beginning of a new point in our lives that is wonderful and exciting as it is sad and a bit emotional. So what to do with this creative? I know a new life is on the horizon, just like the seeds that are already in the ground ready for next spring, I am excited but being creative we feel everything with equal measure.

So why did I entitle this blog with the fritillary, the hummingbird and the dragonfly? Well you’ll just need to read the next post. A hint, it is about silence, solitude and the spirit of nature….but I guess you already knew that.

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My First Blog and Marketing Artwork-So Many Things to Learn

How do you start blogging about art? How do you explain a process that you have been so involved with for so many years it feels like second nature. I would venture to guess that you would blog about the change from conventional art, painting and pastels to the
Creation of art through the computer and the marketing of art through the internet.  I recently launched my website, www.artbygordon.com,  something I had been talking about for many years and I was so happy to finally complete a task-I tend to procrastinate and I have so many different ideas for writing, poetry, art and photography, half the time I write them down and they never get completed. Starting to blog was something that has been on my list for a long time as well.
So the process starts with a website that is by all counts awkard-inconsistencies in fonts,
Lack of search engine keywords which is just as well for now as I  am trying to clean up the site and perfect the appearance before I start spreading the word. I have learned more in the last few days of working with the HTML code and editing the Meta tags and it seems every time I think I get the idea I learn something else. I don’t believe you spread the  word or market artwork by just spreading it to friends, I believe it’s a start as word of mouth is important but how do you spread the site to people that want to buy art or even learn more about you as an artist. I have learned that launching the site is such a small step in marketing and the information I am picking up will be instrumental in how I market and show my artwork. Some ideas on the horizon are an interactive gallery, a poetry blog and a photography page and I know that when doing all of these processes I will learn more from the process itself.
I have been on a bit of a break from painting which I think makes it a good time to market what I have already created but more than selling art and marketing the art is learning about the process of marketing. I will venture more into the social media aspect and actually learn more about the people that would want to buy art. I will, in the near
Future, have an art show whether it be online or at a festival and I will blog and tweet and post with the idea of seeing where I get the most interest. I tought myself to paint and believe that is how I learn the best. Doing web marketing is just another growth process
And over the next few months I will describe the options I’ve learned about social media,
Google tools and the process of what I hope will eventually be effective self marketing of my painting, photography and writing. I am excited about the prospect and hope to gain followers with interest. I guess we’ll just have to see.